Monday 23 March 2009

Photography!!!!!!

The top two photographs are probably the strongest...we are going to try and get these on to our boards to send to YCN. These photographs will hopefully create impact and make an impression!







Sunday 22 March 2009

Fonts




These two fonts have run consistently throughout our designs... the reason for this being is they kind of don't stray away from the feel good existing fonts which is important because we don't want to take away their identity and any small print used we used Gill Sans as it is clear and legable within our tags.

Wednesday 18 March 2009

Bottled drink photography












Looking at existing photography so we have inspiration for our final boards to send to YCN. Concentrating on different angles that would help focus in on the important areas of the bottle that we want to show off!

Final Outcomes for Bottle Tags!




Here we have our final outcomes for our bottle tags! All that needs to be done now is for them to be printed and made up so that we can then begin to experiment with photography getting the right shot for our opening board that is going to wow the YCN!!!!
Quite a few aspects of the bottle tags had to be altered due to the fact that we are printing stickers onto our tags...we had the issue that you can not print back to back on sticker paper so we had to play around with different ways in which we set the information out and we resolved it by making the tag slightly thicker weight wise by folding two pieces of paper together.





When producing the final tags we decided to change to material that hangs around the bottle...we wanted something more susbstancle and noticeable but still coinciding the whole economical and environmentally friendly vibe.

Sticker ideas




Sticker ideas to incorporate within swing tag....we think using big pieces of brightly coloured vibrant fruit would look really cool encorporated into a sticker design so people can spread the feel goodness that way.... we could tell they were a hit because as soon as we produced them loads of people were saying 'oh can I have one....you don't mind do you???' so that is good that we are hitting our target audience too!

Evaluating after crit

From researching into bottle hangers we have developed our feel goodness into these bright and vibrant tags that will hang over the bottle tops and attract attention to our consumers.
From feedback in our crits we are going to make a few changes to the shape and format of the tag so that we incorporating the gift more efficiently on the bottle otherwise we guessed that a lot of them would either fall off, get taken etc. so we have come up with idea of having the gift acting as the string almost hanging around the bottle top.

Initial tag mock ups!



Quick ideas...

Tuesday 17 March 2009

final point of sales

These will become designs for our wobblers that we will display on shelves where feel good drinks are being sold! Within the design there is a smiley face and this smiley face will also occur on the bottle tag!

Changing the colours!!!!


Monday 16 March 2009



Poster ideas



The making of the gift

We basically wanted to make the gift as versitile as possible...so that it could appeal to both male and female. The structure of the gift is very similar to a bracelet...it is held together by a rubbery/wax string with a clasp and ring to hold it together. For the gift to be attached to different objects you have to adjust it slightly.